This weekend, I got my car washed at a place in Sherman Oaks that I had never been to before. When I went to pay, the the man at the register noticed the book I placed on the counter, Onward by Howard Schultz. He read the title out loud and he immediately knew that this was “the Starbucks” book. He asked me why I was reading it. I told him that I’m working towards opening my own business. Of course, he asked me what my business was. I gave him a brief summary and said that I was currently seeking the capital/invesors to make Yoga-urt a reality.
He proceeded to ask me a few questions like why do I think I will find investors for this business? What’s so special about it? About me? I gave him my answers and I believe he saw my passion and dedication. You never know what questions you are going to get when you approach potential investors, so I look at this as practice.
I showed him my business card that had the logo on it. He took it from me and started to tape it to his wall. He said that a lot of people go through here and you never know – Magic Johnson even comes around every now and then he said. He thought that it may catch someone’s eye. I then showed him my teaser rack card I made with a concept illustration and more info about Yoga-urt and he taped that to the wall too. We basically chatted about my business the whole time my car was there and would pause for a moment when other people came around to pay.
I’m not expecting anything to come from this interaction, but I thought why not leave the stuff on the wall? What harm will it do?
I love how Yoga-urt connects me with people I would most likely never talk to. The man at the car wash, restaurant owners, people at parties, etc. No matter what happens on this journey, I know that I’ve grown in many ways and opened myself up to people in a way that I haven’t before. 
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